August 30, 2011
For Immediate Release
Calling All Artists! Submit Your Works
for the Whimsical Art Trail
at the National Museum of Play® by October 10
Attention artists! Here’s a chance for you to display your playful and whimsical works of art at the National Museum of Play at The Strong in Rochester, New York, upstate New York’s largest year-round family attraction.
The Strong invites artists at least 16 years of age to submit an application to be considered for the Whimsical Art Trail, a display of artistic works showcased at various locations throughout the National Museum of Play’s engaging galleries for a three-month period. Applications are due by Monday, October 10 at 5 p.m. Selected works will be on display at the museum from February 18 through May 20, 2012.
Following is a brief overview of some of the requirements.
Art Criteria: Art must be family-friendly, original, imaginative, joyful, playful, safe for guests and museum artifacts, non-perishable, and whimsical (in form or function). If art is interactive, it must be user-friendly and durable.
Application Process: Applications must be submitted along with an artist statement (typed and 150 words or less) and one or two images of each piece of submitted art (for up to six pieces). Images can be photographs or digital images on CD or DVD. Digital images are preferred. Images must be clearly labeled with the artists name and title of work and will not be returned.
Application Deadline: Applications must be submitted to the museum by 5 p.m. on Monday, October 10.
Selected artists must agree to loan art for the duration of the exhibit plus time needed for installation and de-installation. In addition, artists are responsible for getting art safely to and from the museum without cost to the museum and will not receive payment for participation.
For additional details or to download a PDF of the application, please visit