The Strong News Release

August 26, 2013

For Immediate Release

Contact: Susan Trien, 585-410-6359,
Shannon Struzik , 585-899-3288 or

A Magical Evening for Adults
at the Museum!
The Strong’s Third Annual Play Ball
on Friday, September 20

With a wave of a wand, The Strong’s National Museum of Play will be transformed into a magical, adult-friendly playground for its third annual fundraising gala—the Play BallFriday, September 20, 2013, from 6 to 10 p.m. (The museum will be closed to the public on Friday, September 20 in order to prepare for this event.)

The play-filled evening is certain to razzle dazzle everyone’s “inner child” and includes a show-stopping spectacle of magical effects by nationally renowned magician Brian Geer ( Revelers will also enjoy dramatic feats by wandering jugglers; the opportunity to meet and pose for pictures with Mr. Potato Head; musical entertainment by the all-male a capella troupe, the Midnight Ramblers; and a chance to take a spin on the dance floor.

Come decked out in fun and creative attire—silly hats, magic wands, feather boas, and accessories are encouraged! Savor kid-inspired cuisine and delightfully decadent desserts; and sip on complimentary wine, beer, and signature cocktails. The amazing Joe Lomonaco will use his mesmerizing powers to pull bidders into the live auction. (Bid on exciting silent auction items too!)

Museum trustee Fred Smith and his wife Jo Anne, longtime supporters of The Strong, serve as honorary co-chairs. Among the leading sponsors for the Play Ball are Excellus BlueCross BlueShield, Wegmans Food Markets, Inc., HCR Home Care, COMIDA, Monroe County, Rochester Business Journal, and AAA Western and Central New York.

Tickets are $125 per person. All funds raised will support the many education and outreach programs provided by The Strong. To purchase tickets for the Play Ball, contact Shannon Struzik at 585-899-3288 or

For more information about the Play Ball, visit

About The Strong

The Strong® is a highly interactive, collections-based educational institution devoted to the study and exploration of play. It carries out its mission thorough five programmatic arms called “Play Partners”: The National Museum of Play®, the International Center for the History of Electronic Games®, the National Toy Hall of Fame®, the Brian Sutton-Smith Library & Archives of Play®, and the American Journal of Play®. Independent and not for profit, The Strong owns and cares for the world’s most comprehensive collection of historical materials related to play. These enable a multifaceted array of interpretive and educational activities that engage a diverse audience of families, children, students, teachers, scholars, collectors, and others around the globe.